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How essential can an top domain name be?

One of the most important requirements for running a successful online presence is the domain name. It is what visitors will mark first when they visit your website and what they will link you with. The domain should be easy to remember, but should also be something that informs your web site's visitors what the site is about.

Generic Top-Level Domains (gTLDs)

A domain name as a rule consists of two constituents - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have, for example, ".com" is the TLD and "domain" is the SLD. There are several categories of Top-Level Domains that you should consider before you pick the domain name you desire. Your choice should be built upon the purpose of your web site and on its target audience. Let's have a glimpse at the gTLDs, or generic TLDs - these are the most common Top-Level Domains intended to indicate a specific function - .com (business enterprises), .net (network infrastructures), .biz (corporations), .info (informative resources), .org (non-profit organizations), .mobi (handheld devices), .asia (the Asia-Pacific region), .name (persons or relatives), .pro (given professions), etc. As you can perceive, these Top-Level Domains cover most fields of life, so you should pick the one that would explain the intention of your website best. There is no limitation as to who can register such Top-Level Domains, but some of them contain additional procedures to show that you are eligible to own such a Top-Level Domain Name (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific Top-Level Domain Names. Each country has its own ccTLD. Settling on such a Top-Level Domain Name is good if your target group of web page visitors is from a given country. Many people would sooner purchase commodities or services from a local web site, and if your target is Canada, for example, getting a .ca TLD could boost the visits to your site.

Domain Name Forwarding

You can register a number of domains, which can forward your website's visitors to a specific site such as, for example. This would boost the traffic and lower the risk of someone pilfering your website visitors by registering the same SLD with a different TLD - if you are not utilizing a trademark.

Name Servers (NSs)

Each and every Top-Level Domain has domain name records. The name server records (NS records, also known as DNS records) display where the domain name is hosted, in other words they point to the web hosting firm whose name servers (NSs, a.k.a. DNSs) it is utilizing at present. You can alter the DNSs of your domain name whenever you like. You can have your domain name registered with one provider and get the web site hosting service itself from another. Therefore, if you register your domain and encounter decent website hosting solutions somewhere else afterwards, you can point your domain to the present company's NSs immediately.

Name Server Records (DNS Records)

In general, as long as your domain uses a particular pair of NSs, all its DNS records will lead to the same site hosting supplier. Some hosting firms, however, allow you to modify certain domain records, such as the A records and the MX records of your domain. The A record is an Internet Protocol address, which exhibits on which hosting server your site is located, while the MX records indicate which hosting server handles the e-mail box accounts related to your domain name. For instance, if you hire a new website designer and he devises an .ASP site that will be situated on his personal Windows web server, you may want to modify solely the IP address (the A record) but not the MX records of your domain name. Hence, will direct to the Windows server, but your e-mail accounts or any sub-domain names such as or will still be in your current Linux web page hosting account. The .ASP environment is built by Microsoft and requires a Windows web server, even though a Linux server would be way more stable.

Moderately Priced Domains Brought by ''

Just a few web hosting suppliers permit you to modify given records and quite often this an additional paid service. With , you have an extensive assortment of TLDs to choose from and you can edit all domain name server records or redirect the domain names using a forwarding tool at no added cost. That is why, '' would be your finest choice when it comes to handling your domain and to creating a successful presence on the World Wide Web.